Indigo Recruitment 2022 | Sr. Executive – Email & Digital marketing | Gurgaon / Gurugram
Indigo Recruitment 2022 – Indigo Recruiting for the role of Sr. Executive – Email & Digital marketing. Candidates who are interested can check eligibility criteria and application process below.
Indigo Recruitment 2022
Company Name: Indigo
Job Position: Sr. Executive – Email & Digital marketing
Experience: 3 – 7 Years
Qualification: BSc/BA in marketing or relevant field
Job Location: Gurgaon / Gurugram
Responsibilities
- Execute, manage and build overall email marketing strategy
- Active involvement in conceptualization and deployment of innovative email marketing initiatives
- Experience of working in CRM will be a plus point
- Email list creation, hygiene and campaign management
- In-depth knowledge and hands-on experience of email marketing automation using industry tools
- Develop documentation and road maps for processes, A/B tests, and promotions for successful email campaigns
- Optimize campaign performance with strong inclination towards KPIs
- Provide creative ideas for content marketing and driving website traffic
- Collaborate with UI/UX designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Adobe Analytics, WebTrends etc.)
- Maintain partnerships with media agencies and vendors
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About Company:
IndiGo is India’s largest passenger airline with a market share of56.7% as of October, 2022. We primarily operate in India’s domestic air travel market as a low-cost carrier with focus on our three pillars – offering low fares, being on-time and delivering a courteous and hassle-free experience. Since our inception in August 2006, we have grown from a carrier with one plane to a fleet of 280+ aircraft today. A uniform fleet for each type of operation, high operational reliability and an award winning service make us one of the most reliable airlines in the world. IndiGo has a total destination count of 100 with 74 domestic destinations and 26 International.